📈 Growth & Insights
Platform Analytics
Revenue trends, tenant growth, feature adoption, and user behaviour across all 12,847 schools.
৳ 3.84Cr
Monthly Recurring Revenue
▲ +18.4% vs last year
12,847
Active Tenants
▲ +248 this month
4.21M
Total Students
▲ +91K this month
2.4%
Monthly Churn Rate
▼ −0.3% vs last month
💰 Revenue Over Time
Monthly Recurring Revenue · Last 12 months · All plans
MRR
New Revenue
📦 Plan Distribution
Active tenants by plan
Enterprise
6.6%
842
Pro
32.8%
4,210
Basic
47.9%
6,152
Trial
9.3%
1,198
Avg revenue / tenant: ৳ 2,988
🏫 Tenant Growth
New signups vs churned · Monthly
New
Churned
📊 Retention Cohort
% tenants retained by signup month
Darker = better retention. Green ≥80%, Amber 60–79%, Red <60%
🔧 Feature Adoption
% tenants actively using each module
| Feature | Adoption | DAU/MAU | Plan |
|---|
🔽 Conversion Funnel
Trial → Paid journey · Last 90 days
📍 Geographic Reach
Schools by division · Bangladesh
⏰ Usage by Hour of Day
Average daily sessions · All tenants
Peak hours: 9–11 AM (morning lessons) and 2–4 PM (result checks). Lowest: 11 PM – 5 AM. Consider scheduling maintenance windows 2–4 AM.